SOHH ATLANTA
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SOHH Gyant Randomness: WTF? The Music Industry Is Putting Pressure On The Urban Market To Save The Biz?? Plus, Nicole Garner & BET Team Up For Style Suite 2008!!
Posted on October 3, 2008 12:46 PM
It's no mystery that the music industry is struggling, but can Beyonce, 50 Cent, Kanye West, Ludacris, Ciara, Andre 3000 and Jay-Z save it this fourth quarter? And why in the hell are people sleeping on Big Boi??
There's a new report out that's projecting the pressure of the music business to break even onto certain key entertainers who are all dropping albums in November and December.
This year has proved to be once again a weak and financially weak year for the record industry. In order to break even with just last year's numbers, over 200 million copies must be sold in this last quarter.
The 3rd quarter of this year totaled 297.9 million albums sold, which is 12 percent less than last year. In 2007 there were 500.5 million albums, 30 percent of that coming from the fourth quarter. So... will this fourth quarter pay off?
It certainly has enough big name releases to give it a chance. With albums from Beyonce, Ciara, Kanye West, 50 Cent, Jay-Z, Ludacris, Busta Rhymes and possibly Dr. Dre, Eminem and Andre 3000 all coming up this year at least equaling last years numbers is certainly in reach.
Labels are worried as major retailers like Wal-Mart, Target, Best Buy and Circuit City have their stock down 82 percent and may be on the verge of bankruptcy. On the upside, sales are up as albums from Lil Wayne, Young Jeezy and T.I. all are selling extremely well.
I know hip-hop is powerful, but can the urban market sustain this pressure? What nobody in country music can help the industry out? Can't somebody call up Garth Brooks or somebody?
And how in the hell is this report going to mention names like Busta Rhymes, and Andre three-stacks, and not mention Big Boi? While I'm not a fan of Big Boi's newest single with MJB [I can't even think of the name of it], he's a bankable artist who's gonna bring in a couple of million. [In my Nancy Grace tone] "Bank On It Buddy"!
Plus, there's still been no release date announced for Kanye West. So he may be no help at all.
What y'all think; can they pull it off?
Oh, And Before I For Get.......
Shout out to Nicole Garner [left] for landing this years BET Style Suite. If y'all don't know, BET is coming back to Atlanta this year. And like last year the sh*ts going to be off the chain. Nicole's company, The Garner Circle just sent me over this press release. Check it out.
The Garner Circle PR, Branded PR & the True Star firm will host a special style suite & official gifting lounge to celebrate the 2008 BET Hip Hop Awards nominees, performers and presenters. The suite, at an undisclosed luxe location in downtown Atlanta, will take place from 12pm-5:00pm on Friday, October 17th.
EA Sports signs up to host the premiere gaming lounge - Madden '09, NBA Live '09 and Tiger Woods '09. Attendees will be the first to preview this games not scheduled for release until early 2009.
Celebrity honorees and performers for the 2008 BET Hip Hop Awards include: T.I., Kanye West, Common, Chris Brown, Lil Wayne, Keyshia Cole, Ludacris, Serena Williams, Lebron James, Kobe Bryant, Queen Latifah, Terrence Howard, Idris Elba, Estelle, The Dream, T-Pain, Snoop and many more. Attracting the who's who of the entertainment world, A- list celebrities, top tier media, and Viacom network power players, the Preview Style Suite is quickly emerging as the "must attend" event during the award festivities. To see the exclusiveness that took place last year visit Preview Style Suite TV
Media & Celebrity Appointment Booking Contact: The Garner Circle PR
Nicole Garner
Brand & Product Placement Director: Branded PR
Tahira Wright
Sponsorship Director: True Star Firm
Latoya Dixon
Talk to y'all lata,Email sohhgyant@gmail.com
Hit me up on Twitter Too [Gyant on Twitter]
Oh And In Case You Can't Tell....WE'RE BACK, B*TCHES!!!!!!!!!!!!!
